The Next Generation of In-Home Usage Testing

WEBINAR
Home / Resource Hub / The Next Generation of In-Home Usage Testing

Brands seeking a competitive edge in product markets require more reliable and insightful information than traditional In-Home Usage Tests (IHUTs) offer.

Check out our recent on-demand webinar featuring Mitch Barns, CEO of The Opus Group and former CEO of Nielsen and Nihal Advani, Founder & CEO of QualSights, to discover Precision IHUTs – a groundbreaking technology revolutionizing in-home product testing using smart sensors.

Here are a few key takeaways from the webinar:

  1. How to gain an edge in competitive product markets using reliable and useful data that traditional IHUTs cannot provide.
  2. How QualSights’ cloud-connected, “always-on” sensors track with exceptional accuracy when people interact with your product and how much they use.
  3. Uncover growth opportunities with the help of accurate, granular data to create products that accelerate consumption while providing consumer delight.
SHARE THIS POST

Recently Added

One Research Partner, Unlimited Possibilities 

Before wasting valuable time and resources on a new-to-category product, what if you could precisel

View

5 Market Research Tips for Launching New Products or Entering New Markets

Launching a new product or entering a new market can be daunting, and companies that don’t prepar

View

Overcoming the Challenges of Global Market Research

For companies with a global footprint, international market research is critical to expanding their

View