Human Behavior

Introducing the Biggest Breakthrough in Research Technology

World's Leading Consumer Insights Technology

Gain the most authentic insights and precise usage data with our advanced technology suite. Start your project and let our proprietary technology deliver unmatched depth, accuracy, and efficiency.

Patented Smart Sensors

Patented Smart Sensors

Passively capture product consumption and usage in real-time with our first-of-its-kind, always-on Smart Sensors.

Award-Winning App

Award-Winning App

Understand consumer behavior in everyday settings using our Participant App to capture feedback via videos, photos, surveys, and more.

AI-Powered Platform

AI-Powered Platform

Unlock actionable consumer insights efficiently. Analyze data with AI-powered tools, and craft impactful narratives with ease.

QualSights Solutions

Acceleration

6

SMART GROWTH

Unlock new paths to brand & category growth by accelerating or expanding usage and improving product satisfaction

Market Launch

5

SMART LAUNCH

Observe the shopper journey and first & second moments of truth to optimize pack visibility, pricing, and the unboxing experience

Pre-Launch Validation

4

SMART VALIDATION

Elevate existing pre-launch product testing with accurate product usage data to make decisions with confidence

1 Opportunity Identification

SMART DISCOVERY

Enhance empathy and identify whitespace with precise behavioral data and advanced observation & interaction capabilities

2 Concept Optimization

SMART CONCEPTS

Upgrade existing concept testing with authentic video feedback to see emotional reactions and better understand the 'why'

3 Product Development

SMART PRODUCTS

Build superior products with iterative prototype testing, gaining insights from accurate consumer usage data and in-context feedback

Solutions for every stage of the product lifecycle
1

Opportunity Identification

SMART DISCOVERY

Enhance empathy and identify whitespace with precise behavioral data and advanced observation & interaction capabilities

2

Concept Optimization

SMART CONCEPTS

Upgrade existing concept testing with authentic video feedback to see emotional reactions and better understand the 'why'

3

Product Development

SMART PRODUCTS

Build superior products with iterative prototype testing, gaining insights from accurate consumer usage data and in-context feedback

4 Pre-Launch Validation

SMART VALIDATION

Elevate existing pre-launch product testing with accurate product usage data to make decisions with confidence

5 Market Launch

SMART LAUNCH

Observe the shopper journey and first & second moments of truth to optimize pack visibility, pricing, and the unboxing experience

6 Acceleration

SMART GROWTH

Unlock new paths to brand & category growth by accelerating or expanding usage and improving product satisfaction

Explore What's New

Introducing

The XMOTTM Method

Trigger surveys, audio, or video in the precise moment a product is used—capturing unfiltered reactions, motivations, and context.

See How It Works

Why You Will Love QualSights

Passive Data Collection

Passive Data Collection

Unmatched Depth

Unmatched Depth

Unrivaled Speed

Unrivaled Speed

Expansive Global Reach

Expansive Global Reach

Flexible Methodologies

Flexible Methodologies

Dedicated Team of Experts

Dedicated Team of Experts

Be There

Transformative insights reveal themselves in the most unanticipated moments. Guessing when and where these insights will occur is impossible.

Fortunately, you no longer have to guess. With QualSights, you can now Be there—at that precise moment, always.

Trusted By Industry Leaders

Proud To Be #1

Fastest Growing Private
Company in Illinois
2022

Most Innovative Qualitative Research
Provider in the World
2023

Fastest Growing Company
in Illinois
2024

Let’s Discuss Your Insights Needs