Matt Plugues from Kenvue on the Science of Brand Growth

ONE MINUTE PODCAST
Home / Resource Hub / Matt Plugues from Kenvue on the Science of Brand Growth

Join Jonathan La Greca and Matthew Plugues Director Consumer Business Intelligence at Kenvue on the One Question, One Minute Podcast’s second episode, exploring the Science of Brand Growth. Discover why leaders are rethinking How Brands Grow in the face of inflationary pressures, prioritizing mental and physical availability for increased penetration and buy rates.

SHARE THIS POST

Recently Added

Passively Tracking Home Cleaning Habits 

Are your insights based on what consumers say—or what they actually do?  When a leadi

View

Top 5 Recommendations for Successful IHUTS

In-home usage tests (IHUTs) give you an in-depth look at whether or not consumers will love your pr

View

Digging Into What Drives Value Perception

Are you looking for the ‘why’ behind retail performance?  After experiencing a dip

View