Visual Insights that are
Fast
Authentic
Real-Time
Global
Only 8% of global consumers consider themselves to be brand loyal. At no point in time has it been more critical to develop products that stand out in a sea of options… help consumers form emotional connections with your brand… and deliver a better customer experience than your competition. It’s no longer enough to understand WHAT consumers are doing, you need to understand WHY. Engage with consumers through an agile insights platform that allows you to see their behaviors, hear their feedback and understand their emotions in the most authentic way possible. This is customer listening redefined and at global scale.
Deeper Insights. None of the Usual Sacrifices.
You no longer need to sacrifice speed, agility and scale for quality, depth and authenticity in your insights. Our visual insights platform brings you a cost-effective, digital parallel to being there in person.
Authenticity
Interact with consumers remotely via QualSights while they are in-home, in-store or anywhere in between. Hear their feedback in-the-moment and witness their actions through video without influencing behavior. Traditional survey methods can result in poor quality data, even fraudulent survey responses. Some sources have shown fraudulent response rates as high as 30%, while just a few percentage points can determine the fate of an idea. With video, you can verify there’s a real person on the other end, ready to provide you with real answers in real-time.Speed
From start to finish, QualSights’ agile platform provides you with the tools you need to dramatically speed up your time to insight. Quickly recruit targeted consumers from all over the world up to 70% faster than before. Capture data fast and have your data ready to analyze almost instantly with automated, AI-powered reports and analysis dashboards. Our AI becomes your virtual assistant, completing the most tedious parts of data prep within minutes instead of hours or days. This leaves you with more time for what matters most, strategic analysis and building actionable insights.
Scale
Reach more people in more places around the world without dealing with expensive and time-intensive travel. Connect with a larger sample of your target consumers through self-moderated videos and support for over 100 languages. QualSights is the only platform to offer always-on video feedback for Retail and first of its kind automated delivery of category-level insights and qualitative benchmark scores for CPG. Experience true global scalability for qualitative insights in a world where markets are more connected than ever.FLEXIBILITY
Go beyond the focus group facility and interact with your customers wherever they are experiencing your product or service, all from the convenience of your desk. Use the world’s strongest insights platform with flexibility to capture ANY media (LIVE video, recorded video, photos, audio), from ANY camera device (smartphones, computers, wearables, video kiosks, and more), with ANY methodology. QualSights makes it possible for companies to have a single truly integrated platform for all their visual insights needs.
Experience the future of consumer insights
How it Works
Recruit
Quickly find targeted respondents worldwide
Capture
Capture any type of media while shopping or at home
Analyze
Dramatically faster analysis through powerful AI