How QualSights Helped a Fortune 500 Brand Increase Laundry Detergent Consumption

CASE STUDY
Home / Resource Hub / How QualSights Helped a Fortune 500 Brand Increase Laundry Detergent Consumption

It’s time to update the way you conduct A/B testing on your products.

Utilizing technology within A/B tests can be a great way to gain more accurate insights on the consumption of products, giving you a better idea than ever before which option consumers are more fond of. 

In this case study, learn how a leading Fortune 500 company is A/B testing with their laundry products. Read about how the brand: 

  • Utilizes new technology and conducts A/B tests 
  • Studies consumption differences among different packaging  
  • Analyzes how different messaging impacts consumption
SHARE THIS POST

Recently Added

QualSights Top 5 Trends & Triumphs of 2023 

Are you ready to make 2024 the year you crack the code on forging a deep understanding of your cons

View

Qualsights Precision IHUTS – How Smart Coasters Work

Market researchers rely on in-home usage tests, or IHUTs, to make critical product decisions relate

View

Exploring Demand Space with Asynchronous Qual 

Expanding penetration in new demand spaces can be a key driver of brand growth. But how do you know

View