Michelle Gibb from Mondelez on Insights Transformation

ONE MINUTE PODCAST
Home / Resource Hub / Michelle Gibb from Mondelez on Insights Transformation

For the third episode of the One Question, One Minute Podcast with our guest Michelle Gibb, Vice President, Insights & Analytics from Mondelēz discusses how insights transformation is not just urgent, but attainable thanks to the recent advances and intersection of data, technology, and unprecedented pace of change. Watch and explore how this presents an exciting opportunity for market research leaders who are now at the forefront of organizational strategy, shaping thought leadership, and driving decision-making processes.

SHARE THIS POST

Recently Added

The Routine Gap: How Usage Intelligence Revealed a Hidden +15-20% Growth Opportunity

Consumers may be buying products regularly. That doesn’t mean they’re using them regularly.

View

Digging Into What Drives Value Perception

Are you looking for the ‘why’ behind retail performance?  After experiencing a dip

View

The Secret to Unlocking New Demand Spaces

“Will this product resonate in a new context?”  It’s an age-old question, but

View