The Next Generation of In-Home Usage Testing

GUIDE
Home / Resource Hub / The Next Generation of In-Home Usage Testing

The next generation of in-home usage testing is here. Are you ready?

IHUTs have been a critical component of researchers’ arsenals for decades. But let’s face it – they have some shortcomings that can impact the quality and actionability of test results.

That’s why QualSights has developed new, breakthrough technology that leverages sensors to passively measure in-home product usage like never before, giving consumers experiences that will keep them coming back again and again.

By downloading this guide, you’ll learn:

  • How to gain an edge in competitive product markets using reliable and useful data that traditional IHUTs cannot provide.
  • How QualSights’ cloud-connected, “always-on” sensors track with exceptional accuracy when people interact with your product and how much they use.
  • Uncover growth opportunities with the help of accurate, granular data to create products that accelerate consumption while providing consumer delight.
SHARE THIS POST

Recently Added

Simon Pollock from Kellanova on Insights Technology & Transformation

Welcome to the sixth episode of the One Question, One Minute Podcast’s for Time-Strapped Innovati

View

Consumer Empathy Programs: A Practical Guide

How well do you understand your consumers? Do you know what they are thinking and feeling as they b

View

Qualsights Precision IHUTS – How Smart Coasters Work

Market researchers rely on in-home usage tests, or IHUTs, to make critical product decisions relate

View