The Next Generation of In-Home Usage Testing

GUIDE
Home / Resource Hub / The Next Generation of In-Home Usage Testing

The next generation of in-home usage testing is here. Are you ready?

IHUTs have been a critical component of researchers’ arsenals for decades. But let’s face it – they have some shortcomings that can impact the quality and actionability of test results.

That’s why QualSights has developed new, breakthrough technology that leverages sensors to passively measure in-home product usage like never before, giving consumers experiences that will keep them coming back again and again.

By downloading this guide, you’ll learn:

  • How to gain an edge in competitive product markets using reliable and useful data that traditional IHUTs cannot provide.
  • How QualSights’ cloud-connected, “always-on” sensors track with exceptional accuracy when people interact with your product and how much they use.
  • Uncover growth opportunities with the help of accurate, granular data to create products that accelerate consumption while providing consumer delight.
SHARE THIS POST

Recently Added

Qualsights Precision IHUTS – How Smart Coasters Work

Market researchers rely on in-home usage tests, or IHUTs, to make critical product decisions relate

View

Simon Pollock from Kellanova on Insights Technology & Transformation

Welcome to the sixth episode of the One Question, One Minute Podcast’s for Time-Strapped Innovati

View

To Drink, or Not To Drink

To drink or not to drink?  Until recently, the answer to this question would have likel

View